OK GO - new video for SKYSCRAPER

I am yet to see an OK GO video that didn't inspire, over deliver and break a beautiful mold.

Now there is a freakin' amazing song to go with their magnificient videos (their music is catchy... but this song is SEXY).... and I counted 18 wardrobe changes. Is this right?

Not to be missed:


And for an adorable little ditty for the young 'uns in your life, here is OK GO on Seseame Street.

Sky Diving with Google-Earth

This is freakin' awesome... and likely the only way I would ever skydive.

Car Ad - Chevrolet Malibu

Usually car advertising for me falls on blind eyes, deaf ears....
But I saw a version of this Maliby the other day, while bike riding, and I liked it.
Very smart.



But that being said... I did really love this Cadillac commercial a few years back. I actually felt like it was an ad written for smart, successful women who didn't feel the need for a family van.

GAP - Baby it's Cold Outside.

I have been a bit obsessed with the song 'Baby it's Cold outside' lately. Especially the Dean Martin version. It's a cross between charm and 'taking advantage of the situation', so to speak... Oh Dean, you and that Rat Pack certainly had alot of charm.

There are a few brands that do 'christmas' well.
For those who read this on the regular... you can imagine that I believe the green-circled coffee proveyor does a bang up job.

But the other mass-brand that does a great job is the GAP.
Delightful multi-page magazine pull out ads, quirky celebrity musicals featuring their oh-so fun stripey, bold sweaters.

I really like that GAP has stayed pretty true to its original advertising roots... there has been lots of opportunities over the last decade when they weren't the darling of khakis to switch it up and forge a new path. There has been alot of criticims about their advertising being more about style than substance. But the work they do does deliver an experience and it actually makes me feel something positive about their brand, and the season. They make no apologies for going big in a fun way.




One other non-Christmas spot from the GAP that I loved is this Audrey Hepburn+AC/DC spot form a few years back. click here to watch.

And on a GAP side note - read about their SPRIZE loyalty program here. Pretty amazing way to encourage incremental spend, frequency and loyalty. click here to read.

How You Tube can make money.

a very expensive, but uber cool digital media buy.

Click Here

Internet Killed the Video Star - Thursdays

This VW ad for the polo car was banned a few years back.

Internet Killed the Video Star - Thursday

Internet Killed the Video Star - Thursday

I love Band of Horses (so honest, beautiful and soulful sounding) and athletes (so fit, daring and talented).

And, together in a video. Magic.

Get out the Kleenex - Part 1

Every once in a while something magical happens.

I believe they are magical because they are authentic, true, aspirational and meaningful.

They rare moments that have a way of making us pause in our busy day, reflect.... and when things are this amazing, people want to share.



at present - this video of Susan Boyle has been see 19Million times since last Saturday.

The most viewed video is 7 minutes long, and with some simple math that equates to 253 years of consistant viewing should one person have watched it that many times.

1 week people!!! in 1 week the amount of time around the world spent watching this video is 253 years!!!!

It is a beautiful and surprizing story... click here to watch the video. click here to read a very good Huffington Post article on why this story means so much to many.

Get out the Kleenex - Part 2

I love hugs and I think I'd love lion hugs even more.
This is beautiful because its real, it touches the human spirit and it is authentic.

Internet Killed the Video Star - Thursdays

This is the impossible cool.
Sex, desire, aspiration, confidence all wrapped up a laced-haze of amazement.
Come on... all the cool kids are doing it. Jump in.



I am a NIKE girl. Their olympic ad brought me to tears last year.
But what makes Adidas a contender for my love is that they zag'd when they usually zig.

Culture is the hero, not the athlete within.

Sure, Beckham has a cameo... but he's not playing footie.
Katy Perry, Missy Elliot, Russell Simmons are at the party.
Adidas created an anthem for a cultral celebration... a celebration of optimism, aspiration, hope and newness.