Coke + Pepsi - somethings never change

A case for consistency... read more here.

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The Brains in Advertising

Here are two very cool ads, for two very cool brands.
But, the catch is they seem to be derived from the same 'central nervous system' concept.

They came from the same ad agency, Wieden + Kennedy Amsterdam. I love all things WK, but this coincidence is a tad to coincidental for me. Was the CD on vacation that week? I think these are a both a tad too similar in concept, albeint different in execution.

Thoughts??

Here is the first one:

Click on the image it will take you to a site to view it.

And now the second:


Here are my thoughts, aside from the whole same agency brain concept similarity:

I always love Nike ads. It is truly the only true brand I am loyal too. However.... Coke Zero's 'jabba the hut' brain, eyeball and tongue ads have a soap opera quality about them that truly engages. I like their stories, their personalities... its all around great and it really carves out a new identify for this Coke product. Nike takes great creative leaps and its great to see that WK is able to do the same, and succeed for Coke Zero.